{"id":4770,"date":"2023-06-13T11:01:11","date_gmt":"2023-06-13T09:01:11","guid":{"rendered":"https:\/\/www.comverga.com\/cze\/?page_id=4770"},"modified":"2023-12-13T12:45:34","modified_gmt":"2023-12-13T11:45:34","slug":"predni-fmcg-spolecnost","status":"publish","type":"page","link":"https:\/\/www.comverga.com\/cze\/en\/sluzby\/agregace-konektivity\/omnichannel\/predni-fmcg-spolecnost\/","title":{"rendered":"Leading FMCG company"},"content":{"rendered":"
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Leading FMCG company<\/h2>

Partner is a leading world FMCG company with a history dating back to the 19th century. Its portfolio includes food products, beverages, drugstore goods and much more.
As part of their marketing activities, they communicate with customers through various communication channels (email, SMS, web forms, etc.).<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\tIndustries<\/span>\n

\n\t\tTelecommunications operator - retail\n\t<\/p>\nProduct<\/span>\n

\n\t\tBundle smart watch + data connectivity\n\t<\/p>\n<\/div>\n

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\n\tIndustries<\/span>\n

\n\t\tTelecommunications operator - retail\n\t<\/p>\nProduct<\/span>\n

\n\t\tCustomer Support Guide\n\t<\/p>\n<\/div>\n

\n\t
\n\tIndustries<\/span>\n

\n\t\tTelecommunications operator - retail\n\t<\/p>\nProduct<\/span>\n

\n\t\tImplementation of the loyalty program\n\t<\/p>\n<\/div>\n

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\nIndustries<\/span>\n

GPS tracking systems for vehicles, data connectivity <\/p>\nProduct<\/span>\n

Solutions for internet access on the go <\/p>\n<\/div>\n

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\nIndustries<\/span>\n

\n\t\tSecurity systems\n\t<\/p>\nProduct<\/span>\n

\n\t\tCams with online streaming\n\t<\/p>\n<\/div>\n

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\n\tIndustries<\/span>\n

\n\t\tEvent agency\n\t<\/p>\nProduct<\/span>\n

\n\t\tEvent organization - communication with participants\n\t<\/p>\n<\/div>\n

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\n\tIndustries<\/span>\n

\n\t\tRetail and consumer goods\n\t<\/p>\nProduct<\/span>\n

\n\t\tEvent organization - communication with participants\n\t<\/p>\n<\/div>\n

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\n\tIndustries<\/span>\n

\n\t\tMarketing comunication\n\t<\/p>\nProduct<\/span>\n

\n\t\tImplementation of marketing mailings\n\t<\/p>\n<\/div>\n\n

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\n\tIndustries<\/span>\n

\n\t\tFMCG
Fast Moving Consumer Goods\n\t<\/p>\nProduct<\/span>\n

\n\t\tFood, drinks, drugstore\n\t<\/p>\n<\/div>\n\n

\n\t
\n\tIndustries<\/span>\n

\n\t\tIoT, SIM\/eSIM management\n\t<\/p>\nProduct<\/span>\n

\n\t\tIoT sensors for industry and households\n\t<\/p>\n<\/div>\n\n

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\n\tIndustries<\/span>\n

\n\t\tIoT, SIM\/eSIM management\n\t<\/p>\nProduct<\/span>\n

\n\t\teSIM for vehicle monitoring\n\t<\/p>\n<\/div>\n\n

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\n\tIndustries<\/span>\n

\n\t\tIoT, SIM\/eSIM management\n\t<\/p>\nProduct<\/span>\n

\n\t\teSIM for drone fleet\n\t<\/p>\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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The partner needs to solve the consolidation of separate communication channels in a single environment, and thus achieve unified management and optimization of the costs required to maintain the separate solutions. Today, its customers use different channels and it is difficult to \u201chit\u201d the right one for a particular customer. At the same time, the partner lacks a tool to review the channels used\/available for each customer and to define communication channel priorities for specific campaigns.<\/p>

Thanks to the COMVERGA Omnichannel solution, the partner has gained an intuitive environment where they can use the current communication channels, as well as those they will want to use in the future.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Partner gets:<\/strong><\/h3>
  • Possibility of using all available Channels<\/li>
  • Sophisticated campaign management tool<\/li>
  • Personalisation of customer communication<\/li>
  • Easy definition of channel priorities<\/li>
  • Identification of the appropriate customer channel and its availability<\/li><\/ul><\/div><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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    COMVERGA provides:<\/strong><\/h3>\n
      \n \t
    • Intuitive channel integration environment<\/li>\n \t
    • Campaign definition environment<\/li>\n \t
    • Defining campaigns and verifying channel presence<\/li>\n \t
    • Target group management<\/li>\n \t
    • Mechanics and campaign approval<\/li>\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

      Leading FMCG company Partner is the world's leading FMCG company with a history dating back to the 19th century. Its portfolio includes food products, beverages, drugstore goods and much more. As part of their marketing activities, they communicate with customers through various communication channels (email, SMS, web forms, etc.). The partner needs to address the consolidation of separate communication channels in a unified environment, thereby achieving unified administration and optimization [...]<\/p>","protected":false},"author":1,"featured_media":4776,"parent":4718,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/pages\/4770"}],"collection":[{"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/comments?post=4770"}],"version-history":[{"count":25,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/pages\/4770\/revisions"}],"predecessor-version":[{"id":5415,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/pages\/4770\/revisions\/5415"}],"up":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/pages\/4718"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/media\/4776"}],"wp:attachment":[{"href":"https:\/\/www.comverga.com\/cze\/en\/wp-json\/wp\/v2\/media?parent=4770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}