{"id":3483,"date":"2023-06-14T09:31:57","date_gmt":"2023-06-14T07:31:57","guid":{"rendered":"https:\/\/www.comverga.com\/?page_id=3483"},"modified":"2023-12-13T11:03:49","modified_gmt":"2023-12-13T11:03:49","slug":"leading-fmcg-company","status":"publish","type":"page","link":"https:\/\/www.comverga.com\/int\/cs\/services\/connectivity-aggregation\/omnichannel\/leading-fmcg-company\/","title":{"rendered":"P\u0159edn\u00ed FMCG spole\u010dnost"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"3483\" class=\"elementor elementor-3483\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-268fad2d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"268fad2d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6e4bf808\" data-id=\"6e4bf808\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba8af7a elementor-widget elementor-widget-text-editor\" data-id=\"ba8af7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<div class=\"usecase-text\"><h2 style=\"text-align: left; margin-top: 0;\">P\u0159edn\u00ed FMCG spole\u010dnost<\/h2>Partner je p\u0159edn\u00ed sv\u011btovou FMCG spole\u010dnost\u00ed s\u00a0histori\u00ed sahaj\u00edc\u00ed do 19.stolet\u00ed. V\u00a0jej\u00edm portfoliu jsou potravin\u00e1\u0159sk\u00e9 v\u00fdrobky, n\u00e1poje, drogistick\u00e9 zbo\u017e\u00ed a mnoho dal\u0161\u00edho. <br \/>V\u00a0r\u00e1mci sv\u00fdch marketingov\u00fdch aktivit komunikuj\u00ed se z\u00e1kazn\u00edky r\u016fzn\u00fdmi komunika\u010dn\u00edmi kan\u00e1ly (email, SMS, webov\u00e9 formul\u00e1\u0159e apod.).<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9248771\" data-id=\"9248771\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c269e19 elementor-widget elementor-widget-image\" data-id=\"6c269e19\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"580\" height=\"387\" src=\"https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-image-3445\" alt=\"\" srcset=\"https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-768x512.jpg 768w, https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-300x200.jpg 300w, https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-1024x683.jpg 1024w, https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-18x12.jpg 18w, https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg-1200x800.jpg 1200w, https:\/\/www.comverga.com\/int\/wp-content\/uploads\/sites\/5\/2023\/06\/fmcg.jpg 1362w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7493f792 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7493f792\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1d1b1dd0\" data-id=\"1d1b1dd0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7dcda530 elementor-widget elementor-widget-sidebar\" data-id=\"7dcda530\" data-element_type=\"widget\" data-widget_type=\"sidebar.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"widget-box\" class=\"caravan\">\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/04\/caravan-logo.jpg\"><br>\n<span>Odv\u011btv\u00ed<\/span>\n<p class=\"translation-block\">GPS sledovac\u00ed syst\u00e9my pro vozidla, datov\u00e1 konektivita <\/p>\n<span>Produkt<\/span>\n<p class=\"translation-block\">\u0158e\u0161en\u00ed pro p\u0159\u00edstup k internetu na cest\u00e1ch <\/p>\n<\/div>\n<div id=\"widget-box\" class=\"support\">\n\t<img decoding=\"async\" src=\"https:\/\/www.coopmobil.cz\/wp-content\/uploads\/2021\/04\/coop-mobil-logo.svg\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tTelekomunika\u010dn\u00ed oper\u00e1tor \u2013 retail\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tPr\u016fvodce z\u00e1kaznickou podporou\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"smart-watch\">\n\t<img decoding=\"async\" src=\"https:\/\/www.coopmobil.cz\/wp-content\/uploads\/2021\/04\/coop-mobil-logo.svg\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tTelekomunika\u010dn\u00ed oper\u00e1tor \u2013 retail\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tBundle chytr\u00e9 hodinky + datov\u00e1 konektivita\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"camera\">\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/04\/camera-logo.jpg\"><br>\n<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tZabezpe\u010dovac\u00ed syst\u00e9my\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tKamery s\u00a0on-line streamov\u00e1n\u00edm\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"event\">\n\t<img decoding=\"async\" src=\"\/cze\/wp-content\/uploads\/sites\/3\/2023\/04\/event-logo.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tEvent agentura\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tOrganizace eventu - komunikace s \u00fa\u010dastn\u00edky\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"competition\">\n\t<img decoding=\"async\" src=\"\/cze\/wp-content\/uploads\/sites\/3\/2023\/04\/competition-logo.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tMaloobchod a spot\u0159ebn\u00ed zbo\u017e\u00ed\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tOrganizace eventu - komunikace s \u00fa\u010dastn\u00edky\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"fmcg\">\n\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/06\/fmcg-logo.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tFMCG<br>Fast Moving Consumer Goods\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tPotraviny, n\u00e1poje, drogerie\n\t<\/p>\n<\/div>\n\n<div id=\"widget-box\" class=\"marketing\">\n\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/06\/marketing-logo.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tMarketingov\u00e1 komunikace\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tRealizace marketingov\u00fdch rozes\u00edlek\n\t<\/p>\n<\/div>\n<div id=\"widget-box\" class=\"operator\">\n\t<img decoding=\"async\" src=\"https:\/\/www.coopmobil.cz\/wp-content\/uploads\/2021\/04\/coop-mobil-logo.svg\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tTelekomunika\u010dn\u00ed oper\u00e1tor - Retail\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tRealizace v\u011brnostn\u00edho programu\n\t<\/p>\n<\/div>\n\n<div id=\"widget-box\" class=\"iot\">\n\t<img decoding=\"async\" src=\"\/cze\/wp-content\/uploads\/sites\/3\/2025\/09\/iot_icon.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tIoT, SIM\/eSIM management\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\tIoT senzory pro pr\u016fmysl, dom\u00e1cnosti\n\t<\/p>\n<\/div>\n\n<div id=\"widget-box\" class=\"truck\">\n\t<img decoding=\"async\" src=\"\/cze\/wp-content\/uploads\/sites\/3\/2025\/09\/truck_monitoring.png\" style=\"width: 50px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\tIoT, SIM\/eSIM management\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\teSIM pro monitoring vozidel \n\t<\/p>\n<\/div>\n\n<div id=\"widget-box\" class=\"drone\">\n\t<img decoding=\"async\" src=\"\/cze\/wp-content\/uploads\/sites\/3\/2025\/09\/drone_icon.png\" style=\"width: 80px\"><br>\n\t<span>Odv\u011btv\u00ed<\/span>\n<p>\n\t\t IoT, SIM\/eSIM management\n\t<\/p>\n<span>Produkt<\/span>\n<p>\n\t\t eSIM pro flotilu dron\u016f \n\t<\/p>\n<\/div>\n<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2ae28c13\" data-id=\"2ae28c13\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b2a0530 elementor-widget elementor-widget-text-editor\" data-id=\"6b2a0530\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"translation-block\">Partner pot\u0159ebuje \u0159e\u0161it konsolidaci samostatn\u00fdch komunika\u010dn\u00edch kan\u00e1l\u016f v\u00a0jednotn\u00e9m prost\u0159ed\u00ed, a t\u00edm doc\u00edlit jednotn\u00e9 spr\u00e1vy a optimalizace n\u00e1klad\u016f pot\u0159ebn\u00fdch na \u00fadr\u017ebu samostatn\u00fdch \u0159e\u0161en\u00ed. Dnes jeho z\u00e1kazn\u00edci vyu\u017e\u00edvaj\u00ed r\u016fzn\u00e9 kan\u00e1ly a je slo\u017eit\u00e9 \u201etrefit\u201c ten spr\u00e1vn\u00fd pro konkr\u00e9tn\u00edho z\u00e1kazn\u00edka. Z\u00e1rove\u0148 partnerovi chyb\u00ed n\u00e1stroj pro p\u0159ehled vyu\u017eit\u00fdch\/dostupn\u00fdch kan\u00e1l\u016f pro jednotliv\u00e9ho z\u00e1kazn\u00edka a definice priorit komunika\u010dn\u00edch kan\u00e1l\u016f pro konkr\u00e9tn\u00ed kampan\u011b.<\/p><p class=\"translation-block\">Partner d\u00edky COMVERGA Omnichannel \u0159e\u0161en\u00ed z\u00edskal intuitivn\u00ed prost\u0159ed\u00ed, ve kter\u00e9m vyu\u017e\u00edv\u00e1 aktu\u00e1ln\u00ed pou\u017e\u00edvan\u00e9 komunika\u010dn\u00ed kan\u00e1ly, ale i ty, kter\u00e9 bude cht\u00edt vyu\u017e\u00edvat v\u00a0budoucnu.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-11d31669 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"11d31669\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-30bbb7e0\" data-id=\"30bbb7e0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a89aa5b elementor-widget elementor-widget-text-editor\" data-id=\"4a89aa5b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>Co Partner z\u00edskal:<\/strong><\/h3><ul><li>Mo\u017enost vyu\u017eit\u00ed v\u0161ech dostupn\u00fdch kan\u00e1l\u016f<\/li><li>Sofistikovan\u00fd n\u00e1stroj pro \u0159\u00edzen\u00ed kampan\u00ed<\/li><li>Personalizace komunikace k z\u00e1kazn\u00edkovi<\/li><li>Snadn\u00e1 definice priorit kan\u00e1l\u016f<\/li><li>Identifikace vhodn\u00e9ho kan\u00e1lu z\u00e1kazn\u00edka<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-40a9d233\" data-id=\"40a9d233\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7286e7c1 elementor-widget elementor-widget-text-editor\" data-id=\"7286e7c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>COMVERGA zaji\u0161\u0165uje:<\/strong><\/h3><ul><li>Intuitivn\u00ed prost\u0159ed\u00ed pro integraci kan\u00e1l\u016f<\/li><li>Prost\u0159ed\u00ed pro definici kampan\u00ed<\/li><li>Definov\u00e1n\u00ed kampan\u00ed a ov\u011b\u0159ov\u00e1n\u00ed prezence kan\u00e1l\u016f<\/li><li>Management c\u00edlov\u00fdch skupin<\/li><li>Mechaniky a schvalov\u00e1n\u00ed kampan\u00ed<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>P\u0159edn\u00ed spole\u010dnost FMCG Partner je p\u0159edn\u00ed sv\u011btov\u00e1 spole\u010dnost FMCG s histori\u00ed sahaj\u00edc\u00ed a\u017e do 19. stolet\u00ed. Jej\u00ed portfolio zahrnuje potravin\u00e1\u0159sk\u00e9 v\u00fdrobky, n\u00e1poje, drogistick\u00e9 zbo\u017e\u00ed a mnoho dal\u0161\u00edho. V r\u00e1mci sv\u00fdch marketingov\u00fdch aktivit komunikuj\u00ed se z\u00e1kazn\u00edky prost\u0159ednictv\u00edm r\u016fzn\u00fdch komunika\u010dn\u00edch kan\u00e1l\u016f (e-mail, SMS, webov\u00e9 formul\u00e1\u0159e atd.). Partner pot\u0159ebuje vy\u0159e\u0161it [\u2026]<\/p>","protected":false},"author":1,"featured_media":3442,"parent":3441,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/pages\/3483"}],"collection":[{"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/comments?post=3483"}],"version-history":[{"count":15,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/pages\/3483\/revisions"}],"predecessor-version":[{"id":5811,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/pages\/3483\/revisions\/5811"}],"up":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/pages\/3441"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/media\/3442"}],"wp:attachment":[{"href":"https:\/\/www.comverga.com\/int\/cs\/wp-json\/wp\/v2\/media?parent=3483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}